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About Zo Rana
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Zoe Rana - Founder & CEO
Zo Rana
Founder & CEO

Zo Rana is the Founder and CEO of Theralytics, a company born from his vision of leveraging technology to enhance efficiency and clinical outcomes. With a background that includes founding successful ABA companies and extensive experience in practice management and data collection software applications, Zo tapped into his technology expertise to create Theralytics. His mission is clear: to provide a user-friendly, robust, and affordable software solution.

Zo’s commitment to creating accessible and affordable software for all clinicians, his strong belief in transparency throughout Theralytics, and his relentless drive to free up clinician’s time, sets him apart as a leader in the industry.

Zo holds an M.S. in Computer Information Sciences with a concentration in Health Informatics from Boston University, and a BCBA credential.

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Cody Carraro

Clinical Consultant & In-House BCBA
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Expertise:

Cody Carraro

Clinical Consultant & In-House BCBA

As part of the Clinical Operations team at Theralytics, Cody assists with product demonstrations and provides clinical consultation to ensure the platform aligns with real-world needs. With a Master of Science in Applied Behavior Analysis and hands-on experience delivering ABA services across home, school, clinic, community, and teletherapy settings, Cody brings a well-rounded clinical perspective to the health tech space. Cody was drawn to ABA by its foundational principle, how behavior is shaped by the environment, and he’s especially excited by the challenge of translating that into a dynamic software platform. At Theralytics, Cody focuses on making the system clinically adaptable for diverse teams and settings. Cody is proud to be part of the company’s ongoing growth and evolution, and he’s inspired by Theralytics’ commitment to developing tools that truly reflect the needs of clinicians and the clients they serve.

Articles
Continuous Measurement in ABA: Types, Examples & When to Use Each
Continuous Measurement in ABA: Types, Examples & When to Use Each

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Cody Carraro
Clinical Consultant & In-House BCBA
April 1, 2026
Premack Principle in ABA: Definition, Examples, and How It Works
Premack Principle in ABA: Definition, Examples, and How It Works

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Cody Carraro
Clinical Consultant & In-House BCBA
March 26, 2026
How Momentary Time Sampling ABA Works and How to Use It
How Momentary Time Sampling ABA Works and How to Use It

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Cody Carraro
Clinical Consultant & In-House BCBA
March 17, 2026
Top Antecedent Interventions ABA Strategies for Practitioners
Top Antecedent Interventions ABA Strategies for Practitioners

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Cody Carraro
Clinical Consultant & In-House BCBA
March 12, 2026
Consequence Interventions ABA: How Strategic Responses Shape Lasting Behavior Change
Consequence Interventions ABA: How Strategic Responses Shape Lasting Behavior Change

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Cody Carraro
Clinical Consultant & In-House BCBA
March 9, 2026
What Is the Three-Term Contingency in ABA? A Practical Guide
What Is the Three-Term Contingency in ABA? A Practical Guide

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Cody Carraro
Clinical Consultant & In-House BCBA
February 9, 2026
Stimulus Generalization in ABA: Definition, Strategies & Examples
Stimulus Generalization in ABA: Definition, Strategies & Examples

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Cody Carraro
Clinical Consultant & In-House BCBA
January 15, 2026
Top ABA Antecedent Interventions: Proven Strategies for Practitioners
Top ABA Antecedent Interventions: Proven Strategies for Practitioners

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Cody Carraro
Clinical Consultant & In-House BCBA
January 14, 2026
RBT Certification Cost: Fees, Funding, and ROI in 2025
RBT Certification Cost: Fees, Funding, and ROI in 2025

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Cody Carraro
Clinical Consultant & In-House BCBA
November 12, 2025
Partial Interval Recording in ABA: How‑To, Examples, and IOA
Partial Interval Recording in ABA: How‑To, Examples, and IOA

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Cody Carraro
Clinical Consultant & In-House BCBA
November 5, 2025
Stimulus Control Transfer in ABA: Procedures, Examples & How to Implement It
Stimulus Control Transfer in ABA: Procedures, Examples & How to Implement It

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Cody Carraro
Clinical Consultant & In-House BCBA
November 5, 2025
ABA Data Collection: Methods, Types, Tools, and Best Practices
ABA Data Collection: Methods, Types, Tools, and Best Practices

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Cody Carraro
Clinical Consultant & In-House BCBA
October 15, 2025
How to Achieve ABA Therapy Practice Growth in 2025
How to Achieve ABA Therapy Practice Growth in 2025

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Cody Carraro
Clinical Consultant & In-House BCBA
October 8, 2025
Workforce Operational Efficiency for ABA Clinic Teams
Workforce Operational Efficiency for ABA Clinic Teams

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Cody Carraro
Clinical Consultant & In-House BCBA
October 1, 2025
Frequency Data Collection in ABA: The Clinician’s Guide to Event Recording, Rate Conversion & IOA
Frequency Data Collection in ABA: The Clinician’s Guide to Event Recording, Rate Conversion & IOA

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Cody Carraro
Clinical Consultant & In-House BCBA
September 24, 2025
Mastering Task Analysis in ABA: A Practical Guide for Parents, Therapists, and Educators
Mastering Task Analysis in ABA: A Practical Guide for Parents, Therapists, and Educators

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Cody Carraro
Clinical Consultant & In-House BCBA
September 3, 2025
Discontinuous Measurement in ABA: Complete Guide with Types, Implementation, and Real-Life Examples
Discontinuous Measurement in ABA: Complete Guide with Types, Implementation, and Real-Life Examples

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Cody Carraro
Clinical Consultant & In-House BCBA
August 28, 2025
What Is a BIP in ABA? Key Concepts and Examples
What Is a BIP in ABA? Key Concepts and Examples

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Cody Carraro
Clinical Consultant & In-House BCBA
August 11, 2025
ABA Session Notes Examples & Templates for RBTs & BCBAs
ABA Session Notes Examples & Templates for RBTs & BCBAs

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Cody Carraro
Clinical Consultant & In-House BCBA
August 5, 2025
BCBA Burnout Rate: Solutions for ABA Professionals
BCBA Burnout Rate: Solutions for ABA Professionals

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Cody Carraro
Clinical Consultant & In-House BCBA
July 28, 2025
Glossary of ABA Terms for Parents and Practitioners
Glossary of ABA Terms for Parents and Practitioners

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Cody Carraro
Clinical Consultant & In-House BCBA
July 18, 2025
10 Must-Know Practical ABA Therapy Techniques for Therapists
10 Must-Know Practical ABA Therapy Techniques for Therapists

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Cody Carraro
Clinical Consultant & In-House BCBA
July 10, 2025
Continuous vs Discontinuous Measurement ABA
Continuous vs Discontinuous Measurement ABA

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Cody Carraro
Clinical Consultant & In-House BCBA
July 10, 2025
What Is Applied Behavior Analysis (ABA), and Why Does It Matter?
What Is Applied Behavior Analysis (ABA), and Why Does It Matter?

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Cody Carraro
Clinical Consultant & In-House BCBA
July 7, 2025
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